One of the hurdles that insurance providers often face is the ability to offer quotes quickly and easily to potential subscribers, so that they might know whether or not the provider is in the price range. QuickQuote was a Rich Interactive Application that took advantage of Flex’s dynamic interface elements to present an intuitive experience.
Gauge Design worked with client and agency to help identify what the functionality of this browser-based application was to be. Interview sessions were held with brokers who were to use the tool, delineating any concerns or criticisms they had about the current health plan procurement process. Testing had participants interact with a working prototype in an A/B test against the current process to help identify speed and efficiency improvements.
With any new application design, a interaction flow diagram identified any dependencies for engineering or regulatory concerns. Wireframes were directly translated into a Flex RIA application, which was used in the testing process.