Nick Cawthon - IXDA talk

UX Career Advice – IxDA San Francisco Talk

I really enjoyed speaking at the Trulia penthouse last night for the IXDA event at SF Design Week. A sold out crowd of about 120 attendees and volunteers were very engaging and responsive to how to hire and how to be hired for UX positions. I was impressed with the level of attendees, there were SVPs from Salesforce, Design Directors from Yahoo! and Founding members of the Designer Fund all participating and sharing knowledge.

Sharon Cardinal was the first speaker of the evening, and she was extremely practical in how she screens and audits all of the leads that she sees. Her advice was a positive assessment of how not to get lost in the noise of applicants of the industry. Danielle Arvanitis followed her with a great deal of experience in both Enterprise and User Research and emphasized the energy of a team, personality types, and the inexact science with finding the right fit.

My talk tried to blow all of this up, by suggesting that this is all going to go away and UX is just a meme. Abandon the resume, abandon the business cards and focus instead on the relationships around you. We’re a very small community (but growing) here in San Francisco, and creating these connections pays off in dividends. Be patient, stay with it and your career and network will grow accordingly.

Elements of Content Strategy by Erin Kissane

Book Review : Elements of Content Strategy

Sometimes the best way to learn about the web design world is to close your browser and open up a book. Erin Kissane’s The Elements of Content Strategy does just that. Just one part of A Book Apart’s series of “brief books for people who make websites,” Elements covers content strategy’s basic principles, its origins and what it produces.